Will AI replace Insurance Sales Agents?
AI reaches a large part of this job’s work.
53/100
High exposure
More exposed to AI than 83% of US workers.
- AI already used in
- 24% of the work
- As AI tools mature: up to
- 71% of the work
What the job involves
Sell life, property, casualty, health, automotive, or other types of insurance. May refer clients to independent brokers, work as an independent broker, or be employed by an insurance company.
Where AI reaches the work
The job’s main tasks, heaviest first, by how far AI reaches them.
Already happening(4)
- Seek out new clients and develop clientele by networking to find new customers and generate lists of prospective clients.
- Interview prospective clients to obtain data about their financial resources and needs, the physical condition of the person or property to be insured, and to discuss any existing coverage.
- Customize insurance programs to suit individual customers, often covering a variety of risks.
- Confer with clients to obtain and provide information when claims are made on a policy.
Within reach(12)
- Explain features, advantages, and disadvantages of various policies to promote sale of insurance plans.
- Call on policyholders to deliver and explain policy, to analyze insurance program and suggest additions or changes, or to change beneficiaries.
- Perform administrative tasks, such as maintaining records and handling policy renewals.
- Select company that offers type of coverage requested by client to underwrite policy.
- Calculate premiums and establish payment method.
and 7 more
Out of reach(3)
- Sell various types of insurance policies to businesses and individuals on behalf of insurance companies, including automobile, fire, life, property, medical and dental insurance, or specialized policies, such as marine, farm/crop, and medical malpractice.
- Attend meetings, seminars, and programs to learn about new products and services, learn new skills, and receive technical assistance in developing new accounts.
- Inspect property, examining its general condition, type of construction, age, and other characteristics, to decide if it is a good insurance risk.
Also called
Insurance Agent · Insurance Broker · Life Insurance Agent · Insurance Sales Agent · Sales Agent · Bond Writer · Burial Agent · Compensation Agent
Related jobs
What these numbers mean
The score is the share of this job’s work, weighted by how important and frequent each task is, that AI could do in half the time: tasks an AI model could do alone count in full, tasks that need software built on AI count half.
“AI already used” is the share of the work in tasks where people are recorded using AI today. “As AI tools mature” counts every task AI could halve, with or without extra software.
The percentile compares the score with every job’s, weighted by how many people in the US do each one. Exposure means AI could change how the work is done, not that the job goes away. These are estimates for the typical job, not predictions.
Sources
- O*NET 31.0 Database, U.S. Department of Labor, Employment and Training Administration
- GPTs are GPTs: Labor market impact potential of LLMs (task labels), Eloundou, Manning, Mishkin & Rock (2023), OpenAI and University of Pennsylvania
- Anthropic Economic Index: labor market impacts (task penetration), Anthropic
- Occupational Employment and Wage Statistics, May 2025 (national and metropolitan areas), U.S. Bureau of Labor Statistics